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HOTLINE SENIOR SUPERFILE ENHANCED

SEGMENTSPRICE
212,064   TOTAL UNIVERSE / BASE RATE $80.00/M
28,556   1 Month Donors $100.00/M
55,242   3 Month Donors $95.00/M
93,259   6 Month Donors $90.00/M
145,738   12 Month Donors $85.00/M


DESCRIPTION

 

These responsive active adults on the Seniors for Equitable Retirement,  and Direct Mail Senior Donors lists have been combined, deduped and overlaid with demographic and psychographic data for enhanced targeting.


51% live environmentally friendly using eco-friendly or healthy products

50% purchase female apparel by catalog

46% of the file purchase books by mail

42% are grandparents

34% purchase beauty supplies by mail

 

 

 

 

 

 

*Count requests and Orders which need zip file breakouts will incur the $35/F fee for scf/zip files up to 5.  Any additional scf/zip files will be charged at $5 each.
USAGE

Everything Breaks
GO-Health
GoHealth Urgent Care LLC
Hello Medicare
Palisades Protection Group
Physicians Mutual
Senior Medicare Quote
ID NUMBER
NextMark 436854
Manager 40778
UNIVERSE
212,064
LIST TYPE
Consumer
 		 Mailing List
SOURCE
DIRECT MAIL
LIST MAINTENANCE
Counts through 08/31/2025
Last update 09/15/2025
Next update 10/15/2025
SELECTS
$10+ 7.50/M
$5+ 5.00/M
AGE 10.00/M
Ailments 20.00/M
Bible Devotional 12.00/M
Catholic 16.00/M
Donation Type 12.00/M
ETHNIC 16.00/M
Gender/Sex 5.00/M
Income 10.00/M
Interest and Hobbies 12.00/M
Pets 12.00/M
Political Party 12.00/M
SCF 5.00/M
State 5.00/M
Veterans 12.00/M
Zip 5.00/M
GEOGRAPHY
USA
UNIT OF SALE INFORMATION
Average: $9
GENDER PROFILE
Male: 41%
Female: 45%
MINIMUM ORDER
Quantity: 5,000
Dollar: $
NET NAME ARRANGEMENTS
Net Name is allowed.
Floor: 85%
Min Qty: 50,000
Run Charges: $ 10 /M
EXCHANGES
Exchange is not allowed
KEY CODING
Key Coding is available
Charges: 2 /M
ADDRESSING
Email Delivery (flat fee) 75.00/F
Keying 2.00/M
PROFILE    
Political Party   (12.00/M)
Republican
Democrat

Donation Type   (12.00/M)
Health Related
Environmental
Political
Religious

Interest and Hobbies   (12.00/M)
Auto-Work
Beauty and Cosmetics
Collectibles
Crafts
Dieting and Weight Loss
Excersise
Natural Foods
Gardening
Home Furnishings/Decorating
Reading Magazine
Travel

Ailments   (20.00/M)
Diabetic
Orthopedic
Senior Needs

Catholic   (16.00/M)
1 mth hotline 7,803
3 mth hotline 21,072
6 mth hotline 31,438
12 mth hotline 48,570

Pets   (12.00/M)
Dog - 1 mth hotline 13,973
Dog - 3 mth hotline 38,062
Dog - 6 mth hotline 56,104
Dog - 12 mth hotline 85,954
Cat - 1 mth hotline 11,191
Cat - 3 mth hotline 30,626
Cat - 6 mth hotline 45,253
Cat - 12 mth hotline 69,181
Pet Owner - 1 mth 20,963
Pet Owner - 3 mth 56,899
Pet Owner - 6 mth 83,817
Pet Owner - 12 mth 128,384

ETHNIC   (16.00/M)
AFRICAN AMERICAN - 12 mth 22,115
JEWISH - 12 mth 2,774
HISPANIC - 12 mth 12,391

Bible Devotional   (12.00/M)
1 mth 19,765
3 mth 53,353
6 mth 78,379
12 mth 119,422
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Alicia Gallagher Orders agallagher@rmidirect.com (203) 825-4624 (203) 778-6130
Rich Leary SALES rleary@rmidirect.com (203) 825-4616 (203) 778-6130
= Primary contact