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AMERICAN LUNG ASSOCIATION VETERANS

SEGMENTSPRICE
174,939   TOTAL UNIVERSE / BASE RATE $90.00/M
8,830   1 Month Veterans in Household $115.00/M
15,285   3 Month Veterans in Household $110.00/M
25,591   6 Month Veterans in Household $105.00/M
57,156   12 Month Veterans in Household $100.00/M
62,697   24 Month Veterans in Household $95.00/M
83,444   36 Month Veterans in Household $90.00/M
9,914   1 Month Donor to Veterans Causes $115.00/M
17,396   3 Month Donor to Veterans Causes $110.00/M
29,157   6 Month Donor to Veterans Causes $105.00/M
63,163   12 Month Donor to Veterans Causes $100.00/M
69,254   24 Month Donor to Veterans Causes $95.00/M
91,495   36 Month Donor to Veterans Causes $90.00/M


DESCRIPTION

Reach these enhanced donors to the American Lung Association who have war veterans in the household.  These donors understand what it means to give back to their country and see the efforts of the American Lung Association as one of the best ways to do that.

 

Founded in 1904 to fight tuberculosis, the American Lung Association is the oldest voluntary health organization in the United States. The American Lung Association funds research to fight lung disease in all its forms, with special emphasis on asthma, tobacco control and environmental health. Its advocacy programs play a major role in the passage of clean air legislation. Their public programming educates children and their families on childhood asthma and the dangers of smoking and second-hand smoke.

 

Donors to ALA contribute because they realize that poor physical health and environmental conditions greatly impact the quality of life of families and communities. They are responsive donors to health related offers in various straight and premium packages.

 

www.lung.org


Demographics:
Average Age   76
$74K Average income
$250,000 Median home value
Majority hold professional and managerial positions
Large portion are retired

 
All orders cancelled after merge and/or mail date will be billed at full rental rate.  Orders cancelled prior to merge will be billed a $150/F fee plus $10/M run charges and all applicable selection charges.  List owner/manager needs to be notified of any cut backs or cancellations before the merge happens.

 

*Count requests and Orders which need zip file breakouts will incur the $35/F fee for scf/zip files up to 5.  Any additional scf/zip files will be charged at $5 each.

 


Non-Profit Mailers:  M135649



listGraphic
ID NUMBER
NextMark 313564
Manager 4832
UNIVERSE
174,939
LIST TYPE
Consumer
 
Mailing List
SOURCE
DIRECT MAIL
LIST MAINTENANCE
Counts through 08/31/2025
Last update 09/08/2025
Next update 10/15/2025
SELECTS
$10+ 15.00/M
$15+ 20.00/M
$20+ 25.00/M
$5+ 8.00/M
*SCF/Zip Processing Fee 35.00/F
12 Month Hotline
24 Month Hotline
6 Month Hotline
Age 15.00/M
Ethnic/Ethnicity 15.00/M
Gender/Sex 8.00/M
Income Select 10.00/M
Lifestyle
Multi Donor
Recency
Religion/Religious 15.00/M
Reuse Minimum Charge 200.00/F
SCF 8.00/M
State 8.00/M
Zip 8.00/M
GEOGRAPHY
USA
UNIT OF SALE INFORMATION
Average: $20
GENDER PROFILE
Male: 42%
Female: 41%
AVERAGE INCOME
Dollar: $74,000
MINIMUM ORDER
Quantity: 5,000
Dollar: $
NET NAME ARRANGEMENTS
Net Name is allowed.
Floor: 0%
Min Qty: 0
Run Charges: $ 10 /M
EXCHANGES
Exchange is allowed
KEY CODING
Key Coding is available
Charges: 3.5 /M
ADDRESSING
Email Delivery (flat fee) 75.00/F
FTP(flat fee) 75.00/F
Run Charges 10.00/M
CONTACTS    
NAME ROLE EMAIL PHONE FAX
Alicia Gallagher Orders agallagher@rmidirect.com (203) 825-4624 (203) 778-6130
Rich Leary Sales rleary@rmidirect.com (203) 825-4616 (203) 778-6130
Alan Yu Sales ayu@rmidirect.com (203) 825-4622 (203) 778-6130
= Primary contact